{"id":8264,"date":"2026-07-16T10:21:40","date_gmt":"2026-07-16T09:21:40","guid":{"rendered":"https:\/\/amadalamazigh.press.ma\/fr\/?p=8264"},"modified":"2026-07-16T10:21:40","modified_gmt":"2026-07-16T09:21:40","slug":"bank-of-africa-innove-au-service-des-marocains-du-monde-avec-le-lancement-de-son-summer-pop-up","status":"publish","type":"post","link":"https:\/\/amadalamazigh.press.ma\/fr\/bank-of-africa-innove-au-service-des-marocains-du-monde-avec-le-lancement-de-son-summer-pop-up\/","title":{"rendered":"BANK OF AFRICA innove au service des Marocains du Monde avec le lancement de son \u00abSummer Pop-Up\u00bb"},"content":{"rendered":"

\"\"Et si la banque venait \u00e0 vous, dans vos lieux de vacances, plut\u00f4t que l\u2019inverse? c\u2019est le pari de BANK OF AFRICA qui lance \u00ab Summer Pop Up \u00bb, un concept in\u00e9dit d\u2019espace bancaire \u00e9ph\u00e9m\u00e8re, pens\u00e9 sp\u00e9cialement pour accompagner les Marocains du Monde durant leur s\u00e9jour estival au Maroc.<\/p>\n

D\u00e9ploy\u00e9 tout au long du mois de juillet, Summer Pop Upsillonne plusieurs sites touristiques \u00e0 forte affluence, notamment la Corniche d’Agadir, le centre de Tiznit, le parc de loisirs Dania Land… Ce dispositif mobile accueille les visiteurs 7 jours sur 7, de 10h \u00e0 22h, offrant un v\u00e9ritable espace bancaire de proximit\u00e9, accueillant, moderne et accessible.<\/p>\n

\"\"Bien plus qu’une agence mobile, Summer Pop Up repr\u00e9sente une nouvelle mani\u00e8re de vivre la relation bancaire en proposant un dispositif \u00e0 la fois pratique et convivial. Enrichie par des animations de street marketing, un espace d\u2019accueil ext\u00e9rieur ainsi qu’un important dispositif de communication digitale, cette initiative originale vise \u00e0 faire \u00e9voluer les codes du secteur bancaire en d\u00e9veloppant des formats innovants, plus proches des usages et des attentes des clients.<\/p>\n

En allant \u00e0 la rencontre des Marocains du Monde l\u00e0 o\u00f9 ils passent leurs vacances, BANK OF AFRICA confirme son engagement historique \u00e0 leurs c\u00f4t\u00e9s et affirme une nouvelle fois son ambition : faire de l\u2019innovation un levier de proximit\u00e9 et transformer chaque interaction avec ses clients en une exp\u00e9rience utile, simple et m\u00e9morable.<\/p>\n","protected":false},"excerpt":{"rendered":"

Et si la banque venait \u00e0 vous, dans vos lieux de vacances, plut\u00f4t que l\u2019inverse? c\u2019est le pari de BANK OF AFRICA qui lance \u00ab Summer Pop Up \u00bb, un concept in\u00e9dit d\u2019espace bancaire \u00e9ph\u00e9m\u00e8re, pens\u00e9 sp\u00e9cialement pour accompagner les Marocains du Monde durant leur s\u00e9jour estival au Maroc. D\u00e9ploy\u00e9 tout au long du mois …<\/p>\n","protected":false},"author":2,"featured_media":8265,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[10],"tags":[],"class_list":["post-8264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maroc"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/amadalamazigh.press.ma\/fr\/wp-content\/uploads\/2026\/07\/Corniche-Agadir1.jpeg?fit=2560%2C1703&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p9uxE2-29i","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/posts\/8264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/comments?post=8264"}],"version-history":[{"count":1,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/posts\/8264\/revisions"}],"predecessor-version":[{"id":8267,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/posts\/8264\/revisions\/8267"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/media\/8265"}],"wp:attachment":[{"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/media?parent=8264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/categories?post=8264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amadalamazigh.press.ma\/fr\/wp-json\/wp\/v2\/tags?post=8264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}